Beth Heard-Laffeys family has been deeply rooted in
Boston for generations. Since parlaying her experience with
Sothebys Auction House into 18 years of real estate expertise, Beth
has developed strong relationships with international colleagues
and her buyers and sellers alike. She is a Massachusetts native,
born into a real estate family and raised near Boston with some of
her favorite memories from summers on Nantucket. With her natural
enthusiasm for the Greater Boston market, Beth feels privileged to
be able to guide her clients through one of the biggest decisions
of their lives.
For
Cheryl Meyerson, luxury is defined by ones realization
of bliss. With this in mind, Cheryl brings strong empathy,
boundless energy, and a creativeeye for design elements that bring
every home to life for her clients. After years of living in
various cities and islands across the world and cultivating strong
global connections, Cheryl settled in her native city of Boston,
where she revels in the citys storied history, bustling lifestyle,
and breathtaking natural and coastal beauty.
Clickhere to
view Beth and Cheryls films on Gibson Sotheby’s International
Realty’s website.
Clickhereto
view Beths film and
here to view Cheryls film on Gibson Sotheby’s
International Realty’s YouTube channel.
Clickhere
to view Beth and Cheryls films on Gibson Sotheby’s International
Realty’s Facebook page.
—
Gibson
Sothebys International Realty officially
launchedtheEvoker Film
Seriesthis summer, offering a personal introduction to
the lives of the some of the companys executives and agents. With11
total officesacross Greater Boston, we have a keen understanding
that real estate success requires bringing our brand to life and
building authentic relationships with our clients. With that
mission in mind, we collaborated withmicro-branding
companyEvoker,
Inc.to create short films thattell the passion,
commitment and stories of the remarkable people on our team.
Each week, we will feature two agent films across our
online platforms.While the films subtly complement one
another, no two are ever the same,turning the traditional agent bio
video on its head. The films strip away the mass-produced structure
of standard biography videos and enable each agent to share their
unique story.